[关键词]
[摘要]
就2015年5月以来引发的“银杏叶事件”在行业内引起的巨大连锁反应和震动进行报道,对国家食品药品监督管理总局及其地方局开展的银杏叶药品和保健食品专项治理行动进行梳理、归纳与分析,从应用与市场、对人体健康产生哪些危害、质量标准、暴利诱惑、监管、诚信、品牌战略、索赔、追责与处罚等多视角、多层次引发思考。认为对产品质量不是依赖于检验发现问题,而应严格监管、强制执法、从重处罚、严厉打击、源头治理,企业生产与经营只有诚信守法才能确保产品质量不出现问题。
[Key word]
[Abstract]
This paper reports the huge chain reactions and shock in the industry triggered by the “Ginkgo Folium event” since May, 2015, to comb, summarize, and analyze special management action on drugs and health food by CFDA and the local bureau, and to lead a multi-angle and multi-level thinking from the application and market, what harm to human health, quality standards, profiteering temptation, supervision, integrity, brand strategy, claims, chase responsibility, and punishment. We think that the quality of products is not dependent on inspection to find problems, which should be strictly regulated, enforced law enforcement, severely punished, severely cracked down on, and governed from the source. Only the law-abiding integrity of enterprise production and management can ensure that product quality has no problem.
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